Sponsored Video - Rent the Runway

Monday, October 29, 2012

I admit to admiring designer clothing, but owning a designer garment has never been top of my list, mainly due to its excessive price tag. I'd certainly consider buying a second hand designer garment if I happened across it, but prefer not to search specifically for designer labels on my recycled fashion shopping expeditions.

I do however, welcome the idea of renting a designer frock for a special occasion. A dress that is rented out by a company to one person, which is worn to an event.  Once finished with, the dress is sent back, mailed to the next person, and so on. 

There is one such company, an online site called Rent The Runway is amusing, but does not give much of an insight into how the process works:

So I've signed up to their site to find out more. (sign up to Rent the Runway is free)

Here is the process, as taken from Rent The Runway's FAQ's:

How do I rent from Rent the Runway?
  1. Search the closet of your dreams! Enter your zip code, size and event date and our calendar will help find 1,000s of dresses and accessories available for your event. Select the date you want your order to arrive (up to 6 months in advance) and keep it for 4 or 8 days. Same day delivery is available in NYC and next day delivery throughout the U.S.
  2. Receive the dress via FedEx, UPS or courier service in the comfort of your home, office or hotel.
  3. Return. When your rental is over simply pop the pre-paid, pre-addressed return envelope into any United States Postal Service blue mailbox. No need to worry about the dry-cleaning—we take care of it!

Here are some dress rental examples:

Renting a frock is surely better than buying a new one to wear to each upcoming event? One might say, renting a designer garment, would be a 'recycling fashion' in a different context.  My only concern would be what might happen if the garment were to get damaged in some way, although my concern appears to be covered in Rent The Runway's FAQ's:

What if I accidentally stain or damage the dress? 
We understand that some wear and tear may be inevitable and beyond your control. Our dry cleaner can take care of most minor damage, and the $5 insurance charge included on each dress you rent will cover these types of situations. Although very rare, significant destruction (the dress is torn apart at all the seams, you accidentally run over the dress with your car, the centerpiece catches fire and chars a hole into your dress) or theft is not covered under insurance. If the dress cannot be repaired and we are unable to rent it to future customers, your credit card will be charged immediately for the retail price of the dress.

Readers, do you, or would you, consider renting a designer fashion item for a special occasion?


* This post is sponsored by Rent The Runway


Miss Cinti - my poppet said...

I'd certainly consider renting a gown for a red carpet event. Now I just need an invitation to a red carpet event!

Lovenicky said...

I don't think I'll rent a gown. First of all, I don't have red carpet events to go to. Secondly, I sew and I love to make special occasion dresses. So I'll always want to make my own unique dress!

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